4-Week Intensive Program
Start Date: March 30, 2026

AI for Work: Mastering Generative AI

A hands-on course for non-technical professionals who want to boost productivity, creativity, and efficiency with real-world AI tools.

Program Overview

Live Sessions

2x per week

Office Hours

Weekly Q&A

Projects

Hands-on work

Automation Ready

In 4 weeks

Week 1: AI Literacy and Foundations

Learn the Basics of Generative AI and Prompt Engineering

Module 1: AI Literacy for Modern Work

90 min
  • Master essential skills in AI literacy, prompting, and prompt optimization for clear, effective results.
  • Discover how generative AI tools like ChatGPT, Claude, Gemini, and Microsoft Copilot can transform daily work.
  • Understand the difference between AI and traditional automation and where AI adds the most value.
  • Explore practical use cases across marketing, operations, HR, product, leadership, and entrepreneurship.
  • Practical task: Design a "Day in the Life with AI" workflow for your current role.

Module 2: AI Chatbot Assistants for Personal Productivity

120 min
  • Use Claude, ChatGPT, Gemini and similar AI assistants for research, drafting, summarising, and analysis.
  • Build reusable prompt systems, including instructions, tone guides, and repeatable task templates.
  • Learn to create custom chatbots for personal productivity, research, writing, and analysis.
  • Apply AI in everyday tools: Excel, PowerPoint, Word, Outlook, Google Workspace.
  • Deliverable: Build your personal "AI Chatbot" assistant.

Week 2: Workflow Automation and Digital AI Agents

Create Smart Workflows and Automate Routine Tasks

Module 3: Workflow Design and AI-Assisted Operations

120 min
  • Learn how to map business processes and identify opportunities for automation.
  • Understand human-in-the-loop workflow design for better quality, accountability, and safety.
  • Learn to productize automations as reusable internal AI tools.
  • Learn how to use AI as a Thought Partner
  • Exercise: Map one real workflow end to end and identify where AI should be introduced.

Module 4: AI Automation and AI Agents

120 min
  • Use AI agents and automation platforms like Claude Cowork, Microsoft Copilot Agents, and Google Workspace Studio.
  • Build AI-powered systems for marketing automation, email triage, meeting summarization, and sales lead research.
  • Use Microsoft Copilot Agents to support email, meetings, documents, analysis, and reporting tasks.
  • Package an automation as an internal service that colleagues can use safely and consistently.
  • Deliverable: Build a working AI automation or digital assistant to support your current workflow.

Week 3: AI for Creators — Visual, Video, and Music

Unlock Creative AI for Content, Media, and Branding

Module 5: Visual and Video Creation for Creators

120 min
  • Create stunning AI-generated visuals, short videos, and brand content using tools like Sora, Veo, Gemini Nano, and ChatGPT Vision.
  • Explore AI video editing, text-to-video, and content generation for marketing and storytelling.
  • Learn to maintain brand consistency and creative style using AI image and video tools.
  • Build an end-to-end creative workflow from script to storyboard, shot list, AI visuals, and final edit in ContentGenius
  • Lab: Produce a short AI-powered campaign (teaser, trailer, or ad spot) with unique visuals and audio.

Module 6: Vibe Code Digital Marketing and Creative Apps

120 min
  • Generate original music, voiceovers, and soundscapes using platforms like Suno, Google Lyria, Content Genius and similar platforms.
  • Generate voice, narration, and sound effects using advanced voice and audio design tools.
  • Build your own AI-powered content marketing app from idea to storyboards and sound design.
  • Build AI Powered Digital Marketing and Social Media App
  • Deliverable: Produce a creative AI bundle featuring one short video or visual sequence with original AI-generated music and voice.

Week 4: AI Ethics, Governance, and Strategy for Work

Build Responsible, Scalable, and Ethical AI Practices

Module 7: AI Governance, Safety, and Risk Management

90 min
  • Learn best practices for AI governance, privacy, and risk management in the workplace.
  • Understand privacy settings, sensitive data risks, and safer ways to use AI at work.
  • Create practical policies for ethical use of AI-generated content, data protection, and misinformation control.
  • Examine ethical risks in AI-generated content, including misinformation, deepfakes, and brand reputation issues.
  • Task: Develop your own AI governance checklist for your organisation or clients.

Module 8: Organisational Change and the Future of Work

120 min
  • Conduct an AI readiness assessment to identify value opportunities and key risk areas.
  • Build a culture of AI upskilling, safety, and responsible innovation.
  • Help professionals stay relevant by strengthening their positioning and practical AI capability.
  • Select and refine your strongest AI solution, whether a micro-app, automation, or creative system, for real-world rollout.
  • Capstone deliverable: Present a polished AI solution with a 30 to 90-day implementation plan for a corporate or freelance setting.

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